Driverbase Introduces Patent Pending Vehicle Recommendation Engine for Car Dealer Websites

Help your website visitors skip the car search and find their optimal vehicle

“They know me almost too well” – Nicholas, Santa Monica California

Driverbase Personalize allows your dealership customers to set their preferences, rate a current vehicle and get personalized vehicle model recommendations based on their unique situation.

Differentiate your online customer experience

“84% of customers say the experience a company provides is as important as its products or services” – IBM Services

  • deliver a personalized and consultative online experience focused on optimal vehicle instead of a product / price based sales process
  • help your customers make better car ownership decisions at scale
  • give your staff the capability to serve customers as a trusted advisor

Results that matter

“35% of’s revenue is generated by its recommendation engine.” – Mckinsey

  • increase engagement with your current ad spend and existing audience by improving your current click through rates by 5X-10X
  • generate new, local, quality visitors for up to 90% less than you currently spend on user acquisition
  • our marketplace is experiencing 20%-40%+ click through rates and ~.10 user acquisition costs for campaigns directed at the vehicle recommender compared to ~$2-5 cost per click for a traditional product based campaigns
  • invest in personalization so you can reduce / halt spending on product based marketing campaigns with static landing pages, focused on price, that deliver low conversion rates. the majority of your audience is not engaging with these product based campaigns.

Driverbase Personalize delivers a unique, time saving car search experience that we believe will become the most powerful page on your dealership website for your website visitors as well as your sales and marketing teams.

Current offer and availability

  • Starting at $250/mo for group portals (price based on number of locations)
  • $100/mo for individual dealership websites

Signup Now

Current dealership customers
Email if you would like to add the Vehicle Recommender Plugin for Dealer Websites to your account.

Haven’t signed up yet?
Create a Dealer Console account to get started:

Try the demo

Driverbase Marketplace (recommends all vehicles, all organizations)

Dealership group (only recommends vehicles in inventory, multiple stores)

Individual dealership (only recommends vehicles in inventory, single franchise)

Easy Installation

  • flexible style to align your dealer website design
  • recommendation engine will be configured to only recommend the models in your inventory

Supported website vendors

  • Driverbase now supports integration with all major dealership website providers
  • please note some vendors may charge you and/or driverbase installation fees
  • Driverbase does not charge setup or installation fees for any of our products

Driverbase adds InstantLaunch experience to Dealer Console powered by new integration with Google My Business

  • Dealers can leverage their business information and creative from Google My Business on Driverbase
  • New dealership customers launch the same day an inventory feed is received
  • Current customers account information and creative automatically updated in Dealer Console
  • The new Google integration is now available as a free service for Driverbase customers

Dealer Console Login | Create Free Dealer Account

Year 1 @ Driverbase

This week we are celebrating our one year anniversary at Driverbase. I am excited to report on the progress we have made and share more information about our plans for the future.

Driverbase achieved substantial milestones over the last 12 months. In our first year of operation we:

Established an exceptional team of technical founders and are actively recruiting. Follow our current openings.

Systems & Infrastructure
Setup our infrastructure and a test driven development approach.

Vehicle Graph
Independently compiled a global mapping of all cars, suvs, light duty trucks and motorcycles. Over 500K+ unique vehicles are represented.

Manage your Garage
Built an application that allows drivers to see all their car information in one place and plan for their next purchase. Drivers can create a profile, add driving routes and current vehicles to unlock personalized vehicle recommendations.

Prediction Engine
Launched a personalized AI powered vehicle recommendation system that helps drivers own the right car at the right time. This system calculates the optimal vehicle for each driver based on their unique situation. It provides insights regarding which car to buy, where to buy, how to buy and when to buy.

Intellectual Property
Drafted and filed a utility patent for our Personalized Vehicle Recommendation System.

Driver Beta
Completed a driver beta program to get product feedback and make progress on the cold start challenge. Built an initial community of drivers.

Built an automotive marketplace for buyers and sellers in the United States to buy and sell new, certified, and used cars, trucks, suvs and motorcycles. Drivers can track vehicles of interest, save searches, receive price change and availability alerts, and connect with driver-centric dealerships in their local area. The marketplace leverages a drivers profile to make it easier to compare vehicles from multiple brands and dealerships. It has also been integrated with the Prediction Engine so that vehicle recommendations are matched to specific inventory ranked based on each drivers unique profile.

Dealer Console
Launched Dealer Console so dealers can create a free public profile and list new and used cars for sale on the marketplace. Vehicle inquiries and sales appointments are sent in ADF format to the dealerships CRM or as website referrals deep linked to the appropriate dealer website url.

Dealer Beta
Opened a dealer beta program to allow dealers to list their dealership and inventory on the marketplace.

Implemented support for integration with most major automotive technology partners.

Industry Events
Covered the New York Auto Show as a member of the press to conduct new model research. Represented Driverbase at NADA, JD Power Automotive Summit, Digital Dealer, and Driving Sales to establish key partnerships.

Why Driverbase Matters
I have been in the automotive technology field since 2005 and worked with the majority of OEMs, dealerships, automotive marketplaces and web providers.  This means I have been involved with most of the online consumer behavior in auto.  I believe there is an incredible amount of waste and the car shopping process is still time consuming and painful despite massive investments in digital marketing. Car- buying journeys now include “900 digital touch-points in a 3 month period with 71% on mobile” according to a recent Google study. Drivers are owning vehicles for longer and prices are increasing so choosing the optimal vehicle is even more important.  The vehicle market has become more complex and fragmented with model lineup changes, new propulsion types, and autonomous driving technologies.

Customer Focus
We aspire to be the world’s most customer-centric automotive technology company and are excited about the challenges and opportunities ahead. Thank you to each driver, dealership and oem for the opportunity to work for you.

Thanks to our team for the valiant progress.


Dan Jackson
CEO Driverbase Inc.

Get Started:
Drivers: Create your free driver account to see all your car information in one place and get personalized vehicle recommendations.
Dealers: Join our dealer beta to list your dealership and inventory on the marketplace.
Existing Users: Login to see your latest vehicle recommendations.

Follow Driverbase for future updates:

About Driverbase Inc.
Founded in 2018, Driverbase Inc. is an independent, data-driven car search platform. Our mission is to deliver a better car search experience. Driverbase has compiled vehicle information and implemented artificial intelligence and machine learning techniques to calculate the optimal vehicle recommendations for every driver.